Sunday, September 29, 2013

Throwback soda keeps Wyo. sugar farmers happy

A Worland-based bottling and distribution company has helped lead the way back to using real sugar in soft drinks. Admiral Beverage Vice President of Production Dave Willard says the company convinced PepsiCo to go back to the real sugar and the result has proved to be a success for the company and Wyoming sugar beet growers. Using Throwback concentrate from PepsiCo, Admiral Beverage combines it with Wyoming sugar and water, then carbonates it and puts it in cans or bottles. Admiral Beverage used slightly more than 700,000 pounds of sugar from Big Horn Basin beets in 2012. Willard says that the Throwback products brought back a lot of interest in the sugar beet industry.

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